No matter where your fitness journey takes you, it always requires one essential element — hydration. And we're pleased to support health and hydration everywhere by partnering with evamor, a naturally alkaline (pH range of 8.8-9.1), smooth-tasting artesian spring water pulled directly from a protected and rare aquifer.
evamor challenged TILT with expanding the brand's social media presence and building out a full social media content library that appeals to both of their key audiences — fitness enthusiasts and the daily drinker crowd.
Our social media team approached the overhaul with three major goals in mind:
Create both aspirational fitness content as well as assets that feature the brand in a more everyday lifestyle setting. The product is great as an exercise companion and a daily drinker, so the feeds needed to convey that.
Leverage evamor’s roster of influencers/ambassadors in a natural way to help promote the product.
Keep a pulse on social media trends and create relevant and engaging content for current and new evamor audiences to enjoy.
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