background

Seven Three Distilling was created to celebrate the 73 distinct neighborhoods that make up the Big Easy.

73 bottle foot label

Birthplace of the cocktail, New Orleans has a spirit-rich tradition flowing through its storied culture and city blocks. Seven Three Distilling was created to celebrate the 73 distinct neighborhoods (or faubourgs in French) that make up the Big Easy, from the Irish Channel to Faubourg Marigny. Together, it’s a “big, beautiful mess” of people, architecture, cuisine and customs on sinking sand, and we love it. TILT worked with Seven Three to name the startup distillery, create an iconic identity and develop distinctive packaging that captures the character of this irreplaceable American city — spirits with a sense of place.

73 logos
St Roch vodka bottle with soda
Bywater bourbon bottle
Bywater Bourbon, Irish Channel whiskey
Black Pearl Rum, St Roch Vodka
Gentilly Gin, Marigny Moonshine
St Roch vodka bottle with soda

TILT is not only uber-talented, but also intuitive to the point of psychic. They've developed what I believe are the best spirits bottles on the market. I recommend them to anyone looking for an all-star design team — and regularly do to anyone who'll listen.

Salvador Bivalacqua

President, Seven Three Distilling Company

NEXT UP

Sazerac Rye

background