Hatching a high-profile fundraising event with full-roar design and promotion.
Since 2014, the Baton Rouge Zoo has called on us to promote its beer tasting fundraiser. With plenty of experience designing for beers and bars (lots of beers and lots of bars), we jumped right in, creating a fun campaign that celebrated the zoo’s biodiversity and the event’s beer-o-diversity across various media channels. Brew at the Zoo has been a consistent smash, selling out fast, raising big bucks and earning us an Overall Best of Show at the 2015 Baton Rouge American Advertising (ADDY) Awards.