Moving artisan grubbery from truck to the table.
As its name suggests, the Curbside legend was born on the street, with chef/owner Nick Hufft slinging burgers and fries to throngs of college customers in need of late-night sustenance. Only this wasn’t cheap, greasy food. He actually cared about the ingredients and technique that went into his fare — and TILT has been there from the early days, creating the original truck design and identity work. Fast-forward a few years, and when Curbside — now a culinary cult around these parts — decided to invest in a real, brick-and-mortar establishment, TILT took on the challenge of designing and branding essentially every customer touchpoint, from exterior signage down to the pick that pins these nothing-like-‘em burgers together.
These days, you’re likely to visit a bunch of restaurant websites before you visit one for real. So we brought the brand online with a fun, functional site that attracts hungry patrons with plenty of juicy photography and a side of that irreverent Curbside vibe.
TILT has literally been there from the beginning when we were just a simple food truck roaming the streets of BR. Its felt like a passion project for them from day one, and they continue to deeply care about every aspect of our brand. They've exceeded every expectation!"